Mission Description

• The role is responsible for generating qualified sales opportunities, converting prospects into active customers, growing cargo volumes and revenue, and maintaining strong customer relationships across the CFS market.

Sales & Business Development

• Identify, profile and prospect new customers and business opportunities within the CFS, logistics, shipping and cargo-handling market.
• Develop and maintain a structured database of prospective and existing customers.
• Conduct regular customer visits, calls, meetings and other business development activities.
• Generate qualified leads and actively convert prospects into customers.
• Develop individual sales plans aligned to agreed commercial priorities and targets.

Customer & Account Management

• Build and maintain strong relationships with existing and prospective customers.
• Develop a clear understanding of customers’ cargo profiles, business requirements and service expectations.
• Maintain regular engagement with customers to identify opportunities for increased volumes and additional services.
• Identify opportunities for cross-selling and up-selling relevant CFS and related services.
• Monitor customer activity and proactively identify risks to retention or declining business.
• Follow up on customer concerns and coordinate resolution with the relevant internal teams.

Sales Pipeline & Conversion

• Maintain an accurate and up-to-date sales pipeline covering leads, prospects, opportunities, quotations, proposals and conversions.
• Ensure sales opportunities are actively progressed with clear next actions and expected closure dates.
• Follow up systematically on quotations, proposals, RFQs and other commercial opportunities.
• Record customer interactions, sales activities and opportunities in the approved CRM or sales tracking system.
• Monitor conversion performance and identify factors affecting successful or lost business.

Revenue & Cargo Volume Growth

• Achieve agreed individual sales, revenue and business development targets.
• Drive growth in CFS cargo volumes from both new and existing customers.
• Identify opportunities to increase business from existing accounts.

Market & Competitor Intelligence

• Monitor developments within the Mombasa port, CFS, shipping and logistics market.
• Track competitor activity, service offerings, pricing trends and customer movements.
• Identify emerging opportunities arising from changes in trade flows, cargo volumes and customer requirements.

Sales Reporting & Performance Management

• Prepare accurate and timely sales activity and performance reports as required.
• Track customer visits, prospects, leads, RFQs, proposals, conversions and revenue performance.
• Monitor individual performance against agreed sales and business development targets.
• Maintain accurate customer databases, sales trackers and CRM records

Profile

• Bachelor’s degree in Sales, Marketing, Business Administration, Logistics, Supply Chain Management or a related field.
• Professional qualification in Sales and Marketing will be an added advantage.
• Minimum 3 years’ experience in sales or business development, preferably within CFS, clearing and forwarding, freight forwarding, shipping, transport or a related logistics environment.
• Proven experience in B2B sales, customer acquisition and account development.
• Demonstrated experience in building and maintaining customer relationships.
• Experience working with CFAs, importers/exporters, shipping lines, cargo owners or other logistics stakeholders will be an advantage.
• Proven ability to work against sales, revenue or volume-based targets.
• Good understanding of the Mombasa port and logistics environment will be an advantage.