Life Area Marketing Manager- Nakuru

Job Detail

JOB PURPOSE

The job holder is responsible of driving individual life business top-line, bottom-line growth and provide customer centric service to policyholders and claimants in Nakuru Branch office.

PRINCIPAL ACCOUNTABILITIES

Leading and managing sales teams to maximize profitability and shareholder value through business growth and sustainability while maintaining a high level of customer satisfaction in Nakuru Branch office
Carrying out office administration and ensuring compliance with the County and National Government
Getting market intelligence on future market trends to help improve service and product offering, while keeping an eye on competition
Coaching, mentoring, developing, training, motivating and evaluating the sales team and staff to achieve the highest levels of performance in Nakuru Branch
Planning and driving brand awareness and penetration to grow market share in the Western Region
Ensuring compliance with regulatory and statutory requirements
Preparing, monitoring and reporting of the Life business budgetary allocations in Nakuru Branch
Leading and managing the Life business-related communication at the branch. Identifying, implementing and benchmarking best practices in management
Ensuring customer service to both internal and external clients by providing required support in the agency management
Managing and implementing change initiatives to achieve desired business plans and culture.
Recruitment, training, developing, and retaining of intermediaries and alternative channels.

MINIMUM QUALIFICATIONS – KNOWLEDGE AND EXPERIENCE

Undergraduate degree in any business-related field.
Chartered Institute of Marketing
Certificate of proficiency
At least 5 years of relevant insurance experience.
Work experience in the marketing of Life Business products within the region is an added advantage

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